Author Archives: Gary LoBue Jr

About Gary LoBue Jr

Gary, a multi-disciplined creative, has nearly 30 years of brand management, strategic advertising, and conceptual design experience at his disposal. Managing international projects from Paris to Bali for clients like Disney, Lennox International, and Hyatt Hotels has allowed him to garner unique cultural and historical perspectives on his craft. We bet you didn't know that: Gary never met a cheeseburger he didn't like. Gary raced in the 125cc motocross class for years without his parent's knowledge. He is a certified nurseryman. He worked as a fishing guide between his college semesters. He believes he was born at the perfect time in the perfect place. Gary believes those who cannot remember the past are condemned to repeat it. Gary loves history.

DIY, Crowd Sourcing or Piracy – You be the Judge

It seems that on the Internet you can run, but you can’t hide. If you’re up to no good, or trying to play the system somebody will always find you. And someone will always rat you out. One of my … Continue reading

Share
Posted in Advertising, Design, News, Our Work | Tagged , , , , , , , , , , , | 7 Comments

Big Kahuna, Schooner Tuna, & Everything in Between

Or the Art of the Fake Brand There was a time and place not so long ago where the thought of placing a company’s product in a full-feature film or television series was not only frowned upon, it was considered … Continue reading

Share
Posted in Advertising, Fun Stuff, Miscellaneous, Popular Culture | Tagged , , , , , , , | 2 Comments

The Sears Christmas Wish Book – When Catalogs were King

The Christmas holidays are always a special time, but for someone like myself who grew up in the ’60s and ’70s, the weeks leading up to Christmas back then meant only one thing – the Sears Christmas catalog. Ah, there … Continue reading

Share
Posted in Advertising, Design, Fun Stuff | Tagged , , , , , | 1 Comment

Dear Students, We’re not Zombies, but we definitely want your brains.

Or, how to show your student portfolio without turning the experience into a horror story. Unless your family owns an ad agency or design studio, landing a job in this industry can be an extremely frightening experience – and the … Continue reading

Share
Posted in Advertising, Design, Fun Stuff | Tagged , , | Leave a comment

Posters of the WPA – Some Thoughts for this Labor Day

“The WPA artist, in rendering his own impression of things, speaks also for the spirit of his fellow countrymen everywhere.” – President Franklin Delano Roosevelt, May 1939 As this year’s Labor Day approaches and comes to pass, I find those … Continue reading

Share
Posted in Advertising, Design, Fine Arts, Illustration & Photography, Popular Culture, Typography | Tagged , , , , | 2 Comments