{"id":3880,"date":"2016-03-14T13:02:12","date_gmt":"2016-03-14T17:02:12","guid":{"rendered":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png"},"modified":"2016-03-14T13:12:42","modified_gmt":"2016-03-14T17:12:42","slug":"frito-lay-lemonade","status":"inherit","type":"attachment","link":"http:\/\/www.prejeancreative.com\/pc_blog\/2016\/03\/15\/extending-a-brand-requires-diligent-strategic-planning\/frito-lay-lemonade\/","title":{"rendered":"Frito-Lay-Lemonade"},"author":11,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"class_list":["post-3880","attachment","type-attachment","status-inherit","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Frito-Lay-Lemonade -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Frito-Lay-Lemonade -\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png\" \/>\n<meta property=\"article:modified_time\" content=\"2016-03-14T17:12:42+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png\" \/>\n\t<meta property=\"og:image:width\" content=\"150\" \/>\n\t<meta property=\"og:image:height\" content=\"150\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@PrejeanCreative\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Frito-Lay-Lemonade.png\",\"url\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Frito-Lay-Lemonade.png\",\"name\":\"Frito-Lay-Lemonade -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#website\"},\"datePublished\":\"2016-03-14T17:02:12+00:00\",\"dateModified\":\"2016-03-14T17:12:42+00:00\",\"breadcrumb\":{\"@id\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Frito-Lay-Lemonade.png#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Frito-Lay-Lemonade.png\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2016\\\/03\\\/Frito-Lay-Lemonade.png#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Extending a Brand Requires Diligent Strategic Planning\",\"item\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2016\\\/03\\\/15\\\/extending-a-brand-requires-diligent-strategic-planning\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Frito-Lay-Lemonade\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#website\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\",\"name\":\"\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#organization\",\"name\":\"Prejean Creative Advertising & Design\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/pc_logo183.gif\",\"contentUrl\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/pc_logo183.gif\",\"width\":183,\"height\":92,\"caption\":\"Prejean Creative Advertising & Design\"},\"image\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/PrejeanCreative\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Frito-Lay-Lemonade -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","og_locale":"en_US","og_type":"article","og_title":"Frito-Lay-Lemonade -","og_url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","article_modified_time":"2016-03-14T17:12:42+00:00","og_image":[{"width":150,"height":150,"url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@PrejeanCreative","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","name":"Frito-Lay-Lemonade -","isPartOf":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#website"},"datePublished":"2016-03-14T17:02:12+00:00","dateModified":"2016-03-14T17:12:42+00:00","breadcrumb":{"@id":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.prejeancreative.com\/pc_blog\/"},{"@type":"ListItem","position":2,"name":"Extending a Brand Requires Diligent Strategic Planning","item":"http:\/\/www.prejeancreative.com\/pc_blog\/2016\/03\/15\/extending-a-brand-requires-diligent-strategic-planning\/"},{"@type":"ListItem","position":3,"name":"Frito-Lay-Lemonade"}]},{"@type":"WebSite","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#website","url":"https:\/\/www.prejeancreative.com\/pc_blog\/","name":"","description":"","publisher":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.prejeancreative.com\/pc_blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#organization","name":"Prejean Creative Advertising & Design","url":"https:\/\/www.prejeancreative.com\/pc_blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#\/schema\/logo\/image\/","url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2015\/04\/pc_logo183.gif","contentUrl":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2015\/04\/pc_logo183.gif","width":183,"height":92,"caption":"Prejean Creative Advertising & Design"},"image":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/PrejeanCreative"]}]}},"description":{"rendered":"<p class=\"attachment\"><a href='http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png\" class=\"attachment-medium size-medium\" alt=\"Brand Extensions\" srcset=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png 150w, http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade-144x144.png 144w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><\/p>\n<div class=\"facebook_like_button\" style=\"float: right; margin-left: 10px;\"><iframe src=\"http:\/\/www.facebook.com\/plugins\/like.php?href=http%3A%2F%2Fwww.prejeancreative.com%2Fpc_blog%2F2016%2F03%2F15%2Fextending-a-brand-requires-diligent-strategic-planning%2Ffrito-lay-lemonade%2F&amp;layout=button_count&amp;show_faces=false&amp;action=like&amp;colorscheme=light&amp;width=200\" scrolling=\"no\" frameborder=\"0\" allowTransparency=\"true\" style=\"border:none; overflow:hidden; width:200px; height:20px\"><\/iframe><\/div>\n"},"caption":{"rendered":""},"alt_text":"Brand Extensions","media_type":"image","mime_type":"image\/png","media_details":{"width":150,"height":150,"file":"2016\/03\/Frito-Lay-Lemonade.png","sizes":{"wptouch-new-thumbnail":{"file":"Frito-Lay-Lemonade-144x144.png","width":144,"height":144,"mime_type":"image\/png","source_url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade-144x144.png"},"full":{"file":"Frito-Lay-Lemonade.png","width":150,"height":150,"mime_type":"image\/png","source_url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]}},"post":3875,"source_url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2016\/03\/Frito-Lay-Lemonade.png","_links":{"self":[{"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/media\/3880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/media"}],"about":[{"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/types\/attachment"}],"author":[{"embeddable":true,"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/comments?post=3880"}],"wp:attached-to":[{"embeddable":true,"post_type":"post","id":3875,"href":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/posts\/3875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}