{"id":5415,"date":"2017-04-06T17:03:07","date_gmt":"2017-04-06T21:03:07","guid":{"rendered":"http:\/\/www.prejeancreative.com\/pc_blog\/?p=5415"},"modified":"2017-04-06T17:03:07","modified_gmt":"2017-04-06T21:03:07","slug":"prejean-creative-tells-you-why-the-case-for-illustration","status":"publish","type":"post","link":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/","title":{"rendered":"Prejean Creative Tells You Why &#8211; The Case for Illustration"},"content":{"rendered":"<div class=\"facebook_like_button\" style=\"float: right; margin-left: 10px;\"><iframe src=\"http:\/\/www.facebook.com\/plugins\/like.php?href=https%3A%2F%2Fwww.prejeancreative.com%2Fpc_blog%2F2017%2F04%2F06%2Fprejean-creative-tells-you-why-the-case-for-illustration%2F&amp;layout=button_count&amp;show_faces=false&amp;action=like&amp;colorscheme=light&amp;width=200\" scrolling=\"no\" frameborder=\"0\" allowTransparency=\"true\" style=\"border:none; overflow:hidden; width:200px; height:20px\"><\/iframe><\/div>\n<p>Imagery is essential in your marketing communications; it can make a notable first impression and influence the perception of your brand. While photography is one of the most commonly used types of imagery, illustration has many benefits, too, and should be considered in some cases.<\/p>\n<p>Your goal is to create a unique and memorable personality for your brand, and illustration can achieve that. Like your brand\u2019s fingerprint, a very distinct illustration style can become instantly recognizable. With an endlessly broad variety of illustration styles to choose from, it\u2019s easy to create a unique and cohesive look with illustration. Furthermore, illustration is used less frequently in advertising and tends to stand out more for that reason.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5419\" src=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg\" alt=\"\" width=\"1600\" height=\"432\" srcset=\"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg 1600w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable-300x81.jpg 300w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable-768x207.jpg 768w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable-1024x276.jpg 1024w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><br \/>\n<span style=\"color: #adadad;\"><em>Some examples of iconic and memorable illustration use. Left to right: Apple Computer, Coca-Cola, <a href=\"https:\/\/obeygiant.com\/\" target=\"_blank\">Shepard Fairey<\/a><\/em><span style=\"font-size: 10px;\"><em><br \/>\n<\/em><\/span><\/span><\/p>\n<p>Illustrations are also great for representing abstract ideas and concepts. They offer the opportunity to create a visual metaphor more effectively than a photo. A less literal approach can engage the viewer\u2019s mind in clever ways.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5417\" src=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/concept.jpg\" alt=\"\" width=\"1600\" height=\"432\" srcset=\"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/concept.jpg 1600w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/concept-300x81.jpg 300w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/concept-768x207.jpg 768w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/concept-1024x276.jpg 1024w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><br \/>\n<span style=\"color: #adadad;\"><em>Some examples of conceptual illustration. Left to right: <a href=\"http:\/\/www.davidebonazzi.com\/portfolio.html\" target=\"_blank\">Davide Bonazzi<\/a>, <a href=\"http:\/\/brianstauffer.com\/portfolio_page\/972\/\" target=\"_blank\">Brian Stauffer<\/a>, <a href=\"http:\/\/www.johnholcroft.com\/index.html\" target=\"_blank\">John Holcroft<\/a><\/em><\/span><\/p>\n<p>Compared to photographs, illustrations can convey a broader range of tone or mood &#8211; from somber to silly. Extreme ends of the color spectrum, unrealistic proportions, and surreal elements might look out of place in photographs. However, these characteristics are right at home in illustration and can serve to enhance the message. Illustrations allow us to suspend our disbelief.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5422\" src=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mood.jpg\" alt=\"\" width=\"1600\" height=\"432\" srcset=\"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mood.jpg 1600w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mood-300x81.jpg 300w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mood-768x207.jpg 768w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mood-1024x276.jpg 1024w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><br \/>\n<span style=\"color: #adadad;\"><em>Some examples of illustrations that convey mood. Left to right:\u00a0<a href=\"https:\/\/www.behance.net\/gallery\/49041053\/(You-Want-It)-Darker-Illustrations\" target=\"_blank\">Daniel Stolle<\/a>, Coca-Cola \/ <a href=\"https:\/\/visitoffice.com\/\" target=\"_blank\">Office<\/a>, <a href=\"https:\/\/www.behance.net\/gallery\/50948823\/Sleepy-Forest-Duvet\" target=\"_blank\">Joyce Fan<\/a><\/em><\/span><\/p>\n<p>While photography may be important if you are advertising a physical product, illustration can be useful to represent an intangible one, such as cell phone service, computer software, or Wi-Fi. Mascots, which are used to represent many brands, often employ illustration.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5418\" src=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mascot.jpg\" alt=\"\" width=\"1600\" height=\"432\" srcset=\"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mascot.jpg 1600w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mascot-300x81.jpg 300w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mascot-768x207.jpg 768w, https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/mascot-1024x276.jpg 1024w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><br \/>\n<span style=\"color: #adadad;\"><em>Some examples of\u00a0mascot illustrations. Left to right: Planter&#8217;s, Michelin, Kellogg&#8217;s\u00a0<\/em><\/span><\/p>\n<p>Whether you use illustration, photography, or a blend of the two, the imagery you and your marketing\u00a0team use can be a key element in your brand\u2019s success.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Imagery is essential in your marketing communications; it can make a notable first impression and influence the perception of your brand. While photography is one of the most commonly used types of imagery, illustration has many benefits, too, and should &hellip; <a href=\"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,10,469],"tags":[436,501,502,503],"class_list":["post-5415","post","type-post","status-publish","format-standard","hentry","category-design","category-illustration-photography","category-pc-tells-you-why","tag-advertising","tag-design-imagery","tag-illustration","tag-photography"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prejean Creative Tells You Why - The Case for Illustration -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prejean Creative Tells You Why - The Case for Illustration -\" \/>\n<meta property=\"og:description\" content=\"Imagery is essential in your marketing communications; it can make a notable first impression and influence the perception of your brand. While photography is one of the most commonly used types of imagery, illustration has many benefits, too, and should &hellip; Continue reading &rarr;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-06T21:03:07+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@PrejeanCreative\" \/>\n<meta name=\"twitter:site\" content=\"@PrejeanCreative\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Prejean Creative Tells You Why &#8211; The Case for Illustration\",\"datePublished\":\"2017-04-06T21:03:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/\"},\"wordCount\":351,\"publisher\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/memorable.jpg\",\"keywords\":[\"Advertising\",\"Design imagery\",\"illustration\",\"photography\"],\"articleSection\":[\"Design\",\"Illustration &amp; Photography\",\"PC Tells You Why\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/\",\"name\":\"Prejean Creative Tells You Why - The Case for Illustration -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/memorable.jpg\",\"datePublished\":\"2017-04-06T21:03:07+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/memorable.jpg\",\"contentUrl\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/memorable.jpg\",\"width\":1600,\"height\":432},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/2017\\\/04\\\/06\\\/prejean-creative-tells-you-why-the-case-for-illustration\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Prejean Creative Tells You Why &#8211; The Case for Illustration\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#website\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\",\"name\":\"\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#organization\",\"name\":\"Prejean Creative Advertising & Design\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/pc_logo183.gif\",\"contentUrl\":\"http:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/pc_logo183.gif\",\"width\":183,\"height\":92,\"caption\":\"Prejean Creative Advertising & Design\"},\"image\":{\"@id\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/PrejeanCreative\"]},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\\\/\\\/www.prejeancreative.com\\\/pc_blog\\\/author\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Prejean Creative Tells You Why - The Case for Illustration -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/","og_locale":"en_US","og_type":"article","og_title":"Prejean Creative Tells You Why - The Case for Illustration -","og_description":"Imagery is essential in your marketing communications; it can make a notable first impression and influence the perception of your brand. While photography is one of the most commonly used types of imagery, illustration has many benefits, too, and should &hellip; Continue reading &rarr;","og_url":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/","article_published_time":"2017-04-06T21:03:07+00:00","og_image":[{"url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_creator":"@PrejeanCreative","twitter_site":"@PrejeanCreative","twitter_misc":{"Written by":"","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#article","isPartOf":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/"},"author":{"name":"","@id":""},"headline":"Prejean Creative Tells You Why &#8211; The Case for Illustration","datePublished":"2017-04-06T21:03:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/"},"wordCount":351,"publisher":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#organization"},"image":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#primaryimage"},"thumbnailUrl":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg","keywords":["Advertising","Design imagery","illustration","photography"],"articleSection":["Design","Illustration &amp; Photography","PC Tells You Why"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/","url":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/","name":"Prejean Creative Tells You Why - The Case for Illustration -","isPartOf":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#primaryimage"},"image":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#primaryimage"},"thumbnailUrl":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg","datePublished":"2017-04-06T21:03:07+00:00","breadcrumb":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#primaryimage","url":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg","contentUrl":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2017\/04\/memorable.jpg","width":1600,"height":432},{"@type":"BreadcrumbList","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/2017\/04\/06\/prejean-creative-tells-you-why-the-case-for-illustration\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.prejeancreative.com\/pc_blog\/"},{"@type":"ListItem","position":2,"name":"Prejean Creative Tells You Why &#8211; The Case for Illustration"}]},{"@type":"WebSite","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#website","url":"https:\/\/www.prejeancreative.com\/pc_blog\/","name":"","description":"","publisher":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.prejeancreative.com\/pc_blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#organization","name":"Prejean Creative Advertising & Design","url":"https:\/\/www.prejeancreative.com\/pc_blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#\/schema\/logo\/image\/","url":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2015\/04\/pc_logo183.gif","contentUrl":"http:\/\/www.prejeancreative.com\/pc_blog\/wp-content\/uploads\/2015\/04\/pc_logo183.gif","width":183,"height":92,"caption":"Prejean Creative Advertising & Design"},"image":{"@id":"https:\/\/www.prejeancreative.com\/pc_blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/PrejeanCreative"]},{"@type":"Person","@id":"","url":"https:\/\/www.prejeancreative.com\/pc_blog\/author\/"}]}},"_links":{"self":[{"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/posts\/5415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/comments?post=5415"}],"version-history":[{"count":13,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/posts\/5415\/revisions"}],"predecessor-version":[{"id":5437,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/posts\/5415\/revisions\/5437"}],"wp:attachment":[{"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/media?parent=5415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/categories?post=5415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prejeancreative.com\/pc_blog\/wp-json\/wp\/v2\/tags?post=5415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}