Category Archives: Advertising

Trying to Navigate the Labyrinth That Is Google AdWords? We Can Help.

Google AdWords campaigns are not “set it and forget it” advertising. The magic of pay-per-click advertising is the ability to monitor real-time data and adjust your campaigns as necessary to get the best return on your investment. For a pay-per-click campaign … Continue reading

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8 Tips for Successful Video Marketing Campaigns

Keeping up with the latest trends in marketing is a constant battle. Things change almost daily, and what is hot one minute quickly becomes cold. As digital platforms vie to outdo one another and capture a larger audience, marketers are … Continue reading

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Push the Digital Clutter Away and Notify Effectively

A Tip for Digital Engagement with Customers – Use Push Notifications “How do I get the right message to the right customer at the right time?” This is the question that every marketer is constantly asking himself. And, the answer … Continue reading

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Leap Day Offers Brands a “Ready Made” Marketing Campaign Theme

February 29 is an exceptional date. It comes around only once every 4 years to right the course of the Gregorian Calendar after the earth’s rotation has thrown it off a bit. The uniqueness of Leap Day offers the perfect … Continue reading

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European Vacation – A Griswold’s Graphics Tour.

Took a trip in March across the big pond to Europe. It was a whirlwind sightseeing extravaganza with stops in London, Dublin, Paris, Florence and Rome. Whilst everyone is taking selfies or snapping shots of historic landmarks and whatnot, I was … Continue reading

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