Author Archives: Prejean Creative

gary@prejeancreative.com'

About Prejean Creative

Prejean Creative believes that brainpower is the most effective marketing tool there is. We focus on well-reasoned concepts, compelling design and meticulous execution. If you think this fundamental, disciplined approach makes sense, contact us and we’ll share our thoughts with you. Otherwise, please enjoy Drawing Conclusions.

The Eyes Have It

It turns out that the message of the movie The Minority Report was prescient. You might remember the scene where Captain John Anderton (Tom Cruise) was quickly walking through the shopping mall of the future while personalized ads – from beer … Continue reading

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Posted in Advertising, Digital Design, Marketing, Miscellaneous, Technology | Tagged , , , , , , , , | Leave a comment

Are You Ready for Some Brand Extensions?

In a couple of weeks, one of the most successful sports leagues in history will kick off another year. A recent Forbes magazine article about the National Football League notes that “The NFL’s 32 teams are worth, on average, $1.17 … Continue reading

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Posted in Branding, Fun Stuff, Louisiana, Marketing, Miscellaneous, Popular Culture, Promotions | Tagged , , , , , , , | Leave a comment

Lessons Learned from Shark Week – How Social Media Can Add New Life to an Aging Campaign

We are in the middle of a once-a-year phenomenon this week. It’s Shark Week. The Discovery Channel has celebrated Shark Week, an annual marathon of shark documentaries, for 26 years and it has been, well, AWESOME. If you haven’t dived … Continue reading

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Posted in Advertising, Fun Stuff, Marketing, Miscellaneous, Popular Culture, Social Media | Tagged , , , , , , , | Leave a comment

News Flash: Men and Women are Different

So, a young guy walks into a car dealership and picks up a sales brochure for a luxury vehicle. Stop me if you’ve heard this one. At the same time, a young mother of two is sitting in the waiting … Continue reading

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