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Category Archives: Marketing
Real Men Shop Early!
Guys and holiday shopping….what could possibly go wrong? Nothing much, except for the fact that men are notorious for waiting until the absolute, eleventh-hour, last minute to shop. If you ARE this guy or you know someone like him, this blog’s … Continue reading
How Small Business Can Get Social
When the decision is made to advertise their goods or services, most local businesses wouldn’t think of renting a video camera and studio and producing their own TV commercials. (At least, we hope not.) However, if they decide they’re Steven … Continue reading
Posted in Advertising, Design, Marketing, Social Media
Tagged Constant Contact, Convince & Convert, Entrepreneur Magazine, Facebook, Hewlett Pachard, LinkedIn, Long tail of the Internet, Paychex, Pinterest, Seth Godin, small business, Social Media Examiner, social network marketing, Steven Spielberg, Tumblr, Twitter, Wired Magazine, Yelp, YouTube
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The Eyes Have It
It turns out that the message of the movie The Minority Report was prescient. You might remember the scene where Captain John Anderton (Tom Cruise) was quickly walking through the shopping mall of the future while personalized ads – from beer … Continue reading
Are You Ready for Some Brand Extensions?
In a couple of weeks, one of the most successful sports leagues in history will kick off another year. A recent Forbes magazine article about the National Football League notes that “The NFL’s 32 teams are worth, on average, $1.17 … Continue reading
Posted in Branding, Fun Stuff, Louisiana, Marketing, Miscellaneous, Popular Culture, Promotions
Tagged Brands, football, Forbes, Merchandising, New Orleans Saints, NFL, NFL fans, Who Dat
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Lessons Learned from Shark Week – How Social Media Can Add New Life to an Aging Campaign
We are in the middle of a once-a-year phenomenon this week. It’s Shark Week. The Discovery Channel has celebrated Shark Week, an annual marathon of shark documentaries, for 26 years and it has been, well, AWESOME. If you haven’t dived … Continue reading
Posted in Advertising, Fun Stuff, Marketing, Miscellaneous, Popular Culture, Social Media
Tagged Discovery Channel, Facebook, LinkedIn, Shark Week, sharks, snuffy, social media marketing, Twitter
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